Knowledge Centre:
Hard Copy Library

The Centre's Library and Resource Centre holds a wealth of domestic and international publications and newsletters, case materials and other information on corporate public affairs.

Poverty in Australia: listening to decision makersL


Taylor, Janet (The Brotherhood of St. Laurence, Melbourne, 2000)
This paper presents the ‘decision makers’ component of The Understanding Poverty Project. 20 ‘decision makers (considered to make or influence public policy) were interviewed. Key headings include:- A Fair Australia? - Conceptions of poverty - Responding to poverty. (See also V1, V2, V3, V4 and V6)

Poverty in Australia: listening to journalistsL


Muller, Dennis (The Brotherhood of St. Laurence, Melbourne, 2000)
This paper presents the media component of The Understanding Poverty Project which was done using a qualitative approach. The report was compiled after five in-depth interviews with prominent journalists. (See also V1, V2, V3, V5 and V6)

Poverty in Australia: measuring community attitudesL


Johnson, Jeanette (The Brotherhood of St. Laurence, Melbourne, 2000)
This paper presents the findings of 400 telephone interviews conducted in January 2000 in NSW, Vict., and Tasmania with adults 18 years and over. Key headings include:- Sample Profile - Issues Facing Australian Society - Attitudes to Poverty - The Severity of Poverty in Australia - Major Responsibility for Poverty - Taxation System Preference - Attitudinal Segmentation. (See also V1, V2, V3, V4 and V5)

Power and influence : mastering the art of persuasion.L


Dilenschneider, Robert L. (Prentice Hall Press, New York, 1990.)
An insight into turning corporate crises into corporate opportunities, the importance of influence in all types of situations, but particularly in crises. Headings include :- Recognising the Influential Manager - Becoming the Influential Manager - Influencing the Market Place - In Times of Crisis - The Power of the Media - Understanding the Government and the Special Interests.

PR/Communication Industry Survey, 1997/1998.L


PRIA(NSW); Hamilton, James & Bruce; Cullen Egan Dell (Cullen, Egan Dell, Sydney, 1998)
The first comprehensive and independent study of public relations remuneration and business practice in New South Wales. Survey broken up into three sections - 1. Profile of Participants. 2. Consultancy section - Compiled by Managing Directors or C.E.O.s. 3. Corporate section.

Practical public affairs in an era of change : a communications guide for business, government and college.L


Dennis, Lloyd B. (ed.) (Publ. Relations Soc. of America and Univ. Press of America Ltd., Lanham, Maryland. 1996.)
This book aims to provide a comprehensive review of what is currently and largely known about the subject of public affairs in the context of the public relations profession. All the contributors are well known practitioners in their field. The book is divided into five areas, Overview - Contemporary Public Affairs - Administering the Public Affairs Function - Issues in Public Affairs Management - Challenges on the Horizon.

Prayers before profits.L


Warneminde, Martin (Bulletin, October 9th, 1990.)
An article highlighting the need for Australian business leaders to return honesty and ethics to business after the financial disasters of the 80’s.

Presentation to centre for corporate public affairsL


Mulholland, Andrew (Mayne Nickless Ltd., Melb., 1993.)
A presentation by Andrew Mulholland, Manager, Investor Relations covering subjects such as :- The Role of Investor Relations - Aims of Investor Relations Strategy - Communication Tools - Description of the Investor Market - Growth of Shareholder Base - Disclosure.

Presentation to Symposium on Commercial Law & Morality: The Commercial Perspective.L


Morgan, H.M. (Unpublished.)
A paper presented on 10th November, 1988 covering many aspects of the law and business including tax, property and common law.

Presentations from Conference - Corporate Philanthropy in Australia.L


Various (Asialink, Carlton, Vic., 1992.)
Notes and speeches from presenters at the Corporate Philanthropy in Australia briefing for the study mission of the Keidanren. Presenters include:- Max Dumais, Aust. Assoc. of Philanthropy; Errol Muir, C.R.A.; Alan Cullen, Aust. Bankers’ Assoc.; Syd Okano, Mazda Aust. & Mazda Foundation; Jenny McGregor, Asialink; Peter Laver, B.H.P.

Press, politics and popular government.L


Bartley, Robert L. et al. (American Institute for Public Policy Research, Washington. 1972.)
A collection of essays on the role of “Politics and the Press”. A discussion on how politicians, the press and the people should be relating to each other in a free society

Pressure points : risks and opportunities in the external environmentL


Weyerhaeuser Corporate Affairs Team (Weyerhaeuser Company, 1992.)
A paper examining the external environment in which the Weyerhaeuser company operates. This environment is formed by public opinion, government laws and regulations, customer requirements, social and political issues. The purpose of the paper was to build a common view of the trends that affect them and to serve as a basis for discussion about an external affairs strategy for the 1990’s.

Principles for public relations on the internetL


Arthur W. Page Society (Arthur W. Page Society)
A checklist of principles for public relations on the internet. Headings include: Present Fact-Based Content; Be an Objective Advocate; Earn the Public’s Trust; Educate the Public Relations Profession on Best Practices

Principles of corporate communication.L


van Riel, C. (Prentice Hall, London, 1995.)
This book offers scientifically based models to analyse corporate image and corporate identity, plus techniques to improve the effectiveness of corporate communication programmes, planning and implementation. Key headings include:- “Corporate Identity”, “Corporate Image”, “An Effective Corporate Identity Programme”, “Organizing Corporate Communication”.

Principles of stakeholder managementL


Clarkson Centre for Business Ethics. (Clarkson Centre for Business Ethics, University of Toronto, Canada, 1999.)
A statement of “principles” summarizing the key features of “stakeholder management”. To be used as a basis for discussion and the evolutionary development and implementation of these ideas. Key headings include:- Principles of Stakeholder Management - Codes of Conduct for Global Business: Prospects and Challenges of Implementation - Corporate Responsibility: Comparative Analysis of Current Documents.

Principles of stakeholder management. P. A. tools for the 21st century - Stakeholder management and advocacy communications.L


Shayon, Diana R. (H.R.N. , Philadelphia , PA., 1994.,)
Background information on the Principles of Stakeholder Management particularly the use of Advocacy Communication Programs. Outline of a workshop session on the topic of Stakeholder Management and Advocacy Communications.

Private correspondence : competition or ponopoly in Australia’s postal services?L


Albon, Robert (Centre for Independent Studies, NSW. 1985.)
An in depth study into the role of the Australian Postal Service as to whether the publicly-owned monopoly is able to provide an efficient service at the lowest cost. Headings include:- History and Nature of the Australian Postal System - Financial Objectives and Performance - Cross-Subsidisation: The Politicisation of Pricing - Evidence of Cost-Inefficiency in Australia Post - Industrial Blackmail - A Competitive Private Postal System - Politics of Postal Monopolies.

Private enterprise and public purpose : an understanding of the role of business in a changing social system.L


Sethi, S. Prakash & Swanson, Carl L. (John Wiley & Sons, New York, 1981.)
This book aims to provide an insight into some of the problems and challenges that constitute the working environment for the private sector in the 1980’s. It suggests some strategic guidelines for a more socially relevant stance by the corporate community. Key headings include:- Societal expectations and corporate performance; Government regulation of business; Minimising Business-Societal Conflicts and the Management of Social Issues.

Private Management and Public PolicyL


Preston, L. E. & Post, J. E. (Prentice Hall, New Jersey, 1975)
Analysis of business/society relations; headings include:- Issues and definitions: public policy - Models of management and society - The public policy process - The public policy agenda - The principle of public responsibility - Scanning the social environment - Program responses to social involvement - Controls and appraisal criteria.

Proactive environmental management : avoiding the toxic trap.L


Hunt, Christopher B. & Auster, Ellen R. (Sloan Management Review, Winter, 1990.)
A description of the stages involved in setting up an environmental management program with practical guidelines for the development of the program. Headings include :- Who Needs an Environmental Management Program - The Five-Stage Environmental Developmental Continuum - Seven Keys to Protecting Your Company - Setting Priorities and Meeting Obligations.

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