Knowledge Centre:
Hard Copy Library

The Centre's Library and Resource Centre holds a wealth of domestic and international publications and newsletters, case materials and other information on corporate public affairs.

The IIM processL


Shell, Group External Affairs (Unpublished)
A set of overheads used at the Centre for Corporate Public Affairs Sydney Conference, May 1998, outlining the role of Issues Identification and Management and the Worldwide Issues Network. Headings include:- What are the aspirations for IIM? - Reputation/Transformation Initiatives - Worldwide Issues Network

A commitment to sustainable development. L


Watts, Phil; David, Ged. (Shell International Limited, London, 1998)
A folder which contains an explanation of the World Business Council for Sustainable Development’s launch of ‘Exploring Sustainable Development’ scenarios. London - March 13, 1998. A summary of the three scenarios is included. The scenarios were developed in an open process with representatives of 35 organisations. The key components of sustainability were recognised as technology and economy; ecology and demography; and governance and equity.

A reader on regulation: Oxford readings in socio-legal studiesL


Baldwin, Robert; Scott, Colin; Hood, Christopher (eds.) (Oxford University Press, New York, 1998)
The editors have collected a range of articles on all aspects of regulation including theory, practice, enforcement, rule-making, supra-national, domestic concerns. The book is arranged under the following headings - Regulatory Origins Development and Reform - Standard Setting and Rule Choices - Varieties of Regulatory Styles and Techniques - Varieties of Regulatory Scale - Variety in Accounting for Regulation.

An issues management case study: the northern spotted owl.L


Centre for Corporate Public Affairs (Unpublished, 1998)
A set of overheads used to illustrate a case study at the Centre for Public Affairs Issues Management Workshop held in May 1998. The study was carried out by the Weyerhaeuser Corporation in America to assist government in controlling the extinction of the ‘spotted owl’ without excessive harm to the Forests Industry, of which they were a major contributor.

BP Amoco in the community, 1998L


BP Amoco, p.l.c. (BP Amoco, p.l.c., Bournemouth, Dorset, 1998)
This book published by BP Amoco p.l.c. highlights the work they do in partnership with the communities where they operate. This report is published as an annexes to the BP Amoco Environmental and Social Report 1998 (Catalogue No. E33). Six world regions are discussed in detail and the report concludes with a measurement of community activity and programmes.

Business-to-Business relationships that increase the economic competitiveness of firmsL


BusinessLINC - Learning, Information, Networking and Collaboration. (Department of the Treasury, Washington, D.C. , 1998)
A report presented at the Second White House Business and Entrepreneurial Roundtable: New Opportunity, A Stronger Economy. The LINC initiative was set up to encourage large businesses to link with and advise small businesses, particularly in distressed areas. Key headings include:- Choosing Potential Business LINC Partners - Business LINC Strategies - Key Factors in Successful Business LINC Strategies - Focus: Intermediary Organizations as a Factor in Successful Business LINC Strategies - Targeting Business LINCs to Economically Distressed Areas. Case Studies are included.

Community relations: unleashing the power of corporate citizenship. Consortium benchmarking study, best practice report.L


American Productivity & Quality Center (American Productivity & Quality Center, Houston, Texas, 1998)
A report undertaken to identify and examine innovations, best practice and key trends in the area of community relations. Five key areas were highlighted in the study - Situation Analysis, Corporate Relations Strategy, Organization, Process and Measurement.

Corporate Reputation Review; An International Journal. Vol. 1 (No. 3)L


Fombrun, C. & van Riel, C.B.M. (eds.) (Henry Stewart Publications, London, UK. 1998.)
Various articles relating to corporate reputation. Headings include:- Reputation Management in Global 1000 Firms: A Benchmarking Study - Corporate Associations in Marketing: Antecedents and Consequences - Corporate Communication Strategy: Applying Theory to Practice at Dow Corning - Corporate Responses to Changes in Reputation - Do Stock Market Investors Reward Companies with Reputations for Social Performance? - Steinway: A Case of Reputation by Design - Does Corporate Reputation Provide a Cushion to Companies Facing Market Volatility? - The Very Visible Hand of Reputational Rankings in US Business Schools.

Corporate Reputation Review. An International Journal. Vol. 2 (No. 1)L


Fombrun, Charles J. and van Riel, Cees B.M. (eds.) (Henry Stewart Publications, London, U.K., 1998.)
Various articles relating to corporate reputation. Titles include:- The Ethics Thermometer: An Audit -tool for Improving the Corporate Moral Reputation - Reputation Management: Theory versus Practice - Culture, Identity and Image Consultancy: Crossing Boundaries between Management, Advertising, Public Relations and Design - Can Corrections Repair the Damage to a Corporate Image Caused by Negative Publicity? - Are Reputation and Power Compensating Differentials in CEO Compensation? - Corporate Communications: A Benchmark Study of the Current State of the Art and Practice - The Company and the Product: The Relevance of Corporate Associations

Employee communications: new top-management priority (research report)L


Troy, Kathryn (The Conference Board, New York, 1988)
Research Report No. 919-88-RR into best practice in employee communications. Report covers: Intensifying efforts to improve employee performance, Coping with tighter budgets and less staff, Using video and desktop technology, Aligning communications with corporate goals.

Harvard Business Review. July - August, 1998.L


Various (Harvard Business School, Publishing Division, Boston, 1998)
Contents Include:- The End of Corporate Imperialism - Leadership When There is no one to Ask: An Interview with Eni’s Franco Bernabe - Welcome to the Experience Economy - The Promise - and Peril - of Integrated Cost Systems - Putting the Enterprise into the Enterprise System - How Hardwired is Human Behaviour? - How do you Manage an Off-site Team? - Another Look at how Toyota Integrates Product Development - Investment Opportunities as Real Options: Getting Started on the Numbers - Connectivity and Control in the Year 2000 and Beyond - What Drives the Wealth of Nations?

Harvard Business Review. Sept. - Oct. 1998.L


Various (Harvard Business School, Publishing Division, Boston, 1998)
Contents include:- How to Kill Creativity - Strategy as a Portfolio of Real Options - Fast, Global, and Entrepreneurial: Supply Chain Management, Hong Kong Style - The Right Mind-Set For Managing Information Technology - Desperately Seeking Synergy - The Dawn of the E-Lance Economy - After the Layoffs, What Next? - The Hidden Traps in Decision Making - Short-Term Results: The Litmus Test for Success in China - In Search of Productivity - Right Away and All at Once: How we Saved Continental.

Interchange. No. 2, 1998.L


Various (Shell International - PXX, Shell Centre, London, 1998.)
Shell International’s Quarterly Review. Contents include:- Withdrawal from lobby group stirs reaction - Knowledge: when it’s shared - not kept as a source of power. - The media and the message. - The age of competence. - Camisea goes into cyberspace. - Go forth and spread the word. - In pursuit of leadership. - Are there skeletons in your cupboard? - 50 years on - human rights hits the corporate agenda. - The way of the world: not as we knew it. - Making the right investment. - It’s not MY business but.... - Bite-size bits.

Interchange. No. 4, 1998L


Various (Shell International, London, 1998)
A quarterly review, published by Shell International for those involved or interested in external affairs. Headings include:- SOCIAL INVESTMENT: Social Investment - Listening to Community Views - A mix of protecting the environment and showing how to leverage funding - Santiago’s air pollution. ISSUE MANAGEMENT: Offshore drill cuttings - Shell joins with the media CORPORATE BUSINESS: Shell Renewables - Climate Change - In the Front Line (India) EXTERNAL AFFAIRS APPROACH: How Shell does its issue scanning - Competencies and networking - The Web - A Week in the Life of OUTSIDE VIEWS: Managing reputation - States- side - NGO notes/Bite-size-bits.

Leadership in the CommunityL


Siemens Ltd (Siemens Ltd, Corporate Communications, Melbourne, 1998)
A report from Siemens Ltd. highlighting their commitment to the community they operate their business in. Key headings include:- Our Commitment - Youth and Education Programs - Learning and Sharing our Experience - Community Support and Sponsorship - Creating a Safe and Healthy Environment - Working Towards a Greener World.

Measuring communications and public affairs functions: a balanced scorecard approach.L


Brodovsky, Sharon (Unpublished, 1998)
Copy of a set of overheads used in a presentation, January 1998, to explain how to use the balanced scorecard approach to measure communications and public affairs functions. Headings include:- Value of Measurement - Existing Use of Measurements - Challenges - Strategy & Measurable Objectives - Traditional Balanced Scorecard Approach - Reputation Management

Mining and the Community: a growing relationship. Vol. 3L


The Chamber of Minerals and Energy (The Chamber of Minerals and Energy, Perth, 1998)
This report provides examples of the minerals and energy industry working with communities on environmental projects. Case studies include:- Hamersley Iron’s Aboriginal Training and Liason Program - Negotiating a Fragile Balance (Sons of Gwalia) - Tiwest and Billinue’s Seed Collecting Partnership - Kalgoorlie Boulder Urban Landcare Group - WMC Resources and RGC Mineral Sands Working with Kings Park Botanists - KCGM’s Rehabilitation Centre - Helping Financially (Dept. of Conservation & Land Management) - Dolphin Discovery Centre (Cable Sands) - Om-Shanti Marsupial Hospital (WMC) - Research Centre of Penguin Island (WMC) - Recycling Resources (Minerals Industry Recycling)

Persuading Aristotle: the timeless art of persuasion in business, negotiation and the mediaL


Thompson, Peter (Allen & Unwin, Crows Nest, N.S.W., 1998)
The author uses the legacy of the early Philosophers to highlight the elements of persuasion in business, negotiation and the media. Key headings include: How persuasion works: What Aristotle taught; Thinking and organising; Persuasive language; How to persuade different personalities; Step-by-step business presentations; The astute negotiator; Dealing with the media

Rio Tinto tainted titan : the stakeholders report, 1997.L


I.C.E.M. - International Federation of Chemical, Energy, Mine and General Workers’ Unions. (ICEM, Brussels, Belgium., 1998)
This report outlines the concerns of the ICEM regarding the operations at Rio Tinto sites around the world. These concerns include, the company’s systematic failure to address human and workers’ rights and environmental protection at many of its operations. This report asks that the company consult with their stakeholders and listen to their concerns. Key headings include:- Operational and Financial Analysis - Human Rights - Environment, Health & Safety.

Survey results on the use of economic instruments in APEC economiesL


APEC Economic Committee (APEC Secretariat, Singapore, 1998)
This survey was conducted to help member economies exchange information and experiences in the use of economic instruments for environmental protection. The specific instruments included in the survey were environmental/user charges - deposit/refund systems - tradeable permits/quotas - financial incentives/environmental liability. Results are supplied together with lessons learned from the survey.

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