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94% of Australians do not read all privacy policies that apply to them – and that’s rational behaviourND
Katharine Kemp, The Conversation, Monday May 14 2018
According to new Australia-wide research on consumer attitudes to privacy released by the Consumer Policy Research Centre (CPRC) today, Australians are agreeing to privacy policies they are not comfortable with, and would prefer companies only to collect data that is essential to the delivery of their service. The report found that 94% of Australians don’t read all privacy policies that apply to them, and although some suggest that it is because Australians simply don’t care about privacy, there are four good reasons as to why this isn’t the case. First, we don’t have enough time. According to international research, it would take the average person 244 hours per year to read all the privacy policies that apply to them. Next, we can’t understand them. Usually, the title of privacy changes will be a feel-good statement like “We care about your privacy” and the text of the statement will be filled with vague and open-ended terms. Thirdly, we usually have no ability to negotiate about how much of our data the company will collect, and how it will use and disclose it. And finally, we can’t generally avoid the service altogether. According to the CPRC, over two thirds of Australians have agreed to terms they’re not comfortable with, because most often it is the only way to access the service in question.
For the full story see www.theconversation.com/au